CRM Executive 6 Month FTC

Location : We welcome applications from those looking for hybrid working, based 2 days (Tuesday and Wednesday) in our Handforth (Cheshire) Office.

About the Role

Reporting into the CRM Manager, this role is responsible for supporting the day-to-day delivery of the CRM communications plan to our group CRM database.

This role will support the build and deployment of relevant, compelling, and targeted consumer-led campaigns based on consumer and business needs to deliver incremental returns, support wider trading and commercial objectives, and drive long-term consumer engagement.

Key Responsibilities – What you’ll be doing

• Ensure vouchers are set up, tested, and maintained.
• Set up competitions and select winners.
• Support budget management and purchase order raising.
• Test and proof communications.
• Write data briefs and update them.
• Collaborate with the CRM manager and analytics partner to deliver targeted communications, from testing to full deployment, ensuring relevant offers and content reach consumers through multiple channels.
• Work with key stakeholders to translate business requirements into consumer activation plans.
• Gather and consolidate requirements from internal stakeholders including marketing, trading, clinical team, propositions, and joint venture partners.
• Build an optimal consumer contact plan with CRM Managers to maximize growth and impact based on priorities.
• Utilize consumer insights and analysis to shape expectations and identify future opportunities.
• Coordinate with partner marketing teams to deliver consistent messaging, campaigns, and content following brand guidelines and tone of voice.
• Assist the CRM Manager in working with commercial teams to develop and approve testing business cases.
• Work with analytics to identify opportunities, define testing methodologies, and analyze results.

About You – What you’ll bring to the role

Pets see people without bias or discrimination. Inspired by pets, we value diversity and aim to reflect the communities we serve. We encourage everyone to be themselves, and if you believe you can contribute uniquely through your values and behaviors, we want to hear from you.

J-18808-Ljbffr