Design Lead | CRO, Landing Pages & Shopify (Remote)
PM Digital is looking for a world-class Design Lead to help us scale the visual and UX performance of some of the fastest-growing DTC brands in the world, and help lead our team of UX designers by setting the standards. From conversion-driven landing pages to beautifully branded Shopify experiences — you’ll lead the charge.
Who We Are
PM Digital is not your typical agency.
We’re a fast, fun, premium CRO & Shopify team serving 7–9 figure brands.
Our work lives where performance and aesthetics collide — and we test everything we touch.
With clients across Clothing, CPG , Beauty , Health , and Subscription, apparel, we don’t just design — we design for conversions and with a purpose.
What You’ll Be Responsible For
As Design Lead, you’ll own the output, growth, and systems of the Design Department. This is a leadership and craft role.
Your Core Responsibilities
- Lead the design execution across all CRO , Landing Page , and Shopify projects
- Own Figma structure : from templates to team file hygiene and scalable systems
- Review and approve all designs before dev handoff (you set the bar)
- Sync weekly with PJM, Dev & CRO leads to align on what’s converting — and bring it back to design
Create and maintain templates for :
HomepageProduct PagesCart / NavHigh-converting Lander sectionsMentor and train our design team on CRO design principles, best practices, and creative trendsStay on the pulse of conversion design : what’s working, what’s tired, and what we’re testing nextBe a go-to problem-solver : from tight turnarounds to creative challengesWhat Makes You a Fit
You’ve led design teams or squads in a fast-paced agency or growth-focused brandYou deeply understand conversion design, not just pretty layoutsYou’re fluent in Figma , UX systems, and working with devs & CROsYou’ve built (or want to build) a design system that scalesYou give great feedback, and take it like a proYou’re proactive, organised, and bring energy to the roomResilient mindset when things get toughYou are a leader, can manage people and be someone who can be relied onBonus : experience with Shopify brands , or direct response copywriting funnelsPerks & Culture
Fully remote, async-friendly teamWork on global brands with high-impact reachAccess to CRO insights, data, and playbooks from one of the most performance-focused teams in the spaceCulture of high standards, low ego, and weekly winsRoom to grow into Creative Director or cross-discipline roles (CRO, UX Strategy)To Apply
Email : paddyatpmdigitaldesign.com
Subject : Design Lead Application
Attach :
Portfolio (landing pages, site builds, or CRO work highly preferred)2–3 sentences on why this is your dream roleFigma files welcomeShort 2-min loom introducing yourself and why you fit the role