Talent.com
Fella and Jones
Head of CRM | Global Contemporary Luxury Retail BrandFella and Jones • London Area, United Kingdom, United Kingdom
No longer accepting applications
Head of CRM | Global Contemporary Luxury Retail Brand

Head of CRM | Global Contemporary Luxury Retail Brand

Fella and Jones • London Area, United Kingdom, United Kingdom
4 days ago
Job type
  • Full-time
Job description

Head Of CRM and Loyalty

Up £75,000 - £90,000 + Generous Package

London


Fella & Jones is proud to be exclusively partnered with a global leader in contemporary luxury retail to appoint a strategic and commercially minded Head of CRM. This is a rare opportunity to shape the global CRM vision for a brand admired for its elevated aesthetic, progressive values, and customer-first philosophy.

As Head of CRM, you’ll lead the development and execution of a dynamic, data-led customer engagement strategy—one that balances performance with brand prestige. From lifecycle marketing and loyalty frameworks to personalisation and analytics, you’ll be at the centre of delivering seamless, elevated experiences across every touchpoint.

Key Responsibilities

  • Define and own the global CRM strategy, overseeing campaign planning, customer segmentation, automation journeys, and loyalty programs.
  • Collaborate with ecommerce, digital, product, and creative teams to ensure CRM initiatives reflect the brand’s voice and meet commercial goals.
  • Use data to drive insight-led decision-making—owning customer reporting, retention analytics, and lifecycle performance.
  • Continuously evolve the brand’s CRM tools and tech stack to improve personalisation, customer insights, and integration with other platforms.
  • Build and manage best-in-class customer segments and communications aligned with retention, reactivation, and LTV growth.
  • Nurture relationships with key tech vendors and identify new opportunities to elevate customer communications and loyalty.

What You Bring

  • 6+ years of CRM experience, ideally within premium, luxury, or digitally native consumer brands.
  • Strong knowledge of lifecycle marketing, retention strategy, and customer analytics.
  • Experience with CRM platforms such as Exponea, Klaviyo, Emarsys, or similar.
  • Commercially focused, with the ability to interpret data and translate it into actionable insights.
  • Hands-on and strategic, capable of both vision-setting and operational delivery.
  • Confident managing multiple stakeholders across regions and functions.
  • A deep understanding of brand experience within a luxury or high-growth retail environment.

Why Join

  • Be part of a globally recognised brand redefining modern luxury.
  • Influence the customer experience at scale—shaping loyalty and connection worldwide.
  • Thrive in a values-led business with a progressive approach to people, planet, and product.
  • Flexible working, generous development budgets, and a collaborative, forward-thinking culture.

Create a job alert for this search

Head of CRM | Global Contemporary Luxury Retail Brand • London Area, United Kingdom, United Kingdom

Similar jobs

Global CRM Platform Director – HubSpot & Strategy

Pembroke CommunicationsGreater London, England, GB
Full-time

Pembroke Communications in Greater London seeks a Director, CRM to lead the strategic governance of its CRM platform, HubSpot.This role involves managing CRM system performance, data integrity, and... Show more

 • Promoted

Head of Performance Marketing/ CMO

MelotechGreater London, England, GB
Full-time

Get AI-powered advice on this job and more exclusive features.Melotech is revolutionizing media and entertainment.We create art through technology for humans to enjoy.In just 18 months, our work ha... Show more

 • Promoted

Regional Head CRMA EU

NovartisGreater London, England, GB
Full-time

The Regional Head CRMA EU designs and provides oversight of clinical research programs.Builds relationships with key opinion leaders and applies their input to enhance study design and protocols.Th... Show more

 • Promoted

Head of CRM

QuantumGreater London, England, GB
Full-time

At Quantum, we connect global brands with high-intent consumers.We turn intent into action and complexity into clarity.Our Mission is clear, to help smarter, faster buying decisions.Our vision, to ... Show more

 • Promoted

Head of CRM

PionGreater London, ENG, GB
Full-time

Pion is the award‑winning platform where audience verification, data ownership, and marketing reach converge.We help 3,500+ brands—including the world’s biggest retailers—build lasting loyalty acro... Show more

 • Promoted

Head of CRM - FinTech

SaltLondon, United Kingdom
Full-time

Head of CRM - High Growth FinTech.We've partnered with a leading high-growth FinTech-up undergoing a major transformation across performance and lifecycle marketing.With strong foundations already ... Show more

 • Promoted

CRM & Loyalty Lead / Head of CRM

WheelyGreater London, ENG, GB
Full-time

Wheely is a high-end ride-hailing service redefining premium transportation across major cities in Europe and the Middle East.We combine technology with the art of five-star chauffeuring to deliver... Show more

 • Promoted

Head of CRM

Elliptic Enterprises LimitedGreater London, ENG, GB
Full-time

This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board.Great commercial operations are built on great systems and insights.At Elliptic, we're not just trac... Show more

 • Promoted

CRM Manager

Major Players | B CorpGreater London, England, GB
Full-time +1

CRM Manager @ Iconic Global Fashion & Lifestyle Retailer.A globally recognised fashion and lifestyle brand with 60+ stores across Europe and a social community of over 10 million is looking for a C... Show more

 • Promoted

Head of CMI - Cosmetics & Fragrance

L'OréalGreater London, ENG, GB
Full-time

CMI mission is to drive Consumer Centricity, putting insight at the heart of business decision planning by providing thought leadership and analytics on consumers, shoppers and competitors.The role... Show more

 • Promoted

Head of CRM

TrainlineGreater London, England, GB
Full-time

We are champions of rail, inspired to build a greener, more sustainable future of travel.Trainline enables millions of travellers to find and book the best value tickets across carriers, fares, and... Show more

 • Promoted

Head of CRM

JadedldnGreater London, England, GB
Full-time

This role is a new senior role in our organization, and you will be leading the CRM growth strategy for Jaded London across Email, App and SMS.You will work alongside the Head of Ecommerce and the ... Show more

 • Promoted

Head of CRM

Jaded LondonGreater London, ENG, GB
Full-time

This role is a new senior role in our organization, and you will be leading the CRM growth strategy for Jaded London across Email, App and SMS.You will work alongside the Head of Ecommerce and the ... Show more

 • Promoted

Head of CRM

EllipticGreater London, ENG, GB
Full-time

Great commercial operations are built on great systems and insights.At Elliptic, we're not just tracking revenue; we're building the infrastructure that enables our teams to combat financial crime ... Show more

 • Promoted

Head of CRM

StrathberryGreater London, England, GB
Full-time +1

Strathberry is one of the most exciting contemporary luxury brands to emerge from the UK in the past decade.Founded in Edinburgh and handcrafted by skilled artisans in the renowned leather workshop... Show more

 • Promoted

Head of CRM

3SearchGreater London, ENG, GB
Full-time

North London | Hybrid (3 office / 2 remote).Our client is a fast-growing direct-to-consumer ecommerce business that has spent the last decade building a loyal customer base across wellness and life... Show more

 • Promoted

Head of CRM & Loyalty, Fragrance

PuigLondon, ENG, GB
Full-time

Head of CRM & Loyalty, Fragrance at Puig.You will be responsible for leading our global omnichannel CRM marketing communications to drive consumer engagement, loyalty, and revenue growth.You will d... Show more

 • Promoted

Head of Digital Marketing & CRM

EgisGreater London, ENG, GB
Full-time

Egis is a leading global architectural, consulting, construction engineering, operations and mobility services firm.We create and operate intelligent infrastructure and buildings that both respond ... Show more

 • Promoted

Head of Digital Marketing & CRM

Joseph Joseph LtdGreater London, ENG, GB
Full-time

At Joseph Joseph, we Flere each day by that, maneuver—they­ exceed ― wisdom.Our core motto: “ A credible, thoughtful design truly shapes everyday life.Headquartered in London, we are a globally‑pre... Show more

 • Promoted

Head of CMI - Cosmetics & Fragrance

L'oreal UsaGreater London, England, GB
Full-time

CMI mission is to drive Consumer Centricity, putting insight at the heart of business decision planning by providing thought leadership and analytics on consumers, shoppers and competitors.Lead the... Show more