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Lead Business Development Officer

No1 CopperPot Credit UnionCheadle, England, United Kingdom

7 days ago

Job type

Full-time

Job description

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Driving brand visibility, member engagement, and business growth.

Who we are

At No1 CopperPot Credit Union, we believe in the power of community and family. As a member-owned organisation, we are dedicated to serving the Police community with a personal touch. Our mission is to make saving easy, offer affordable loans, and assist our members in buying or remortgaging their homes. When you join our team, you become part of a close-knit family that values trust, support, and mutual growth. We are looking for passionate individuals who share our commitment to making a positive impact on the lives of our members. Come and be a part of our family, where your contributions truly matter.

Role overview

Role : Lead Business Development Officer

Reports to : Business Development Manager

Hours : Full time

Location : Cheadle Royal Business Park / Hybrid / Agile Working

Key Relationships : C-Suite, Management Team, All Colleagues, Stakeholders and the Membership.

This is a key role which sits within our Marketing and Business Development Team. As Lead Business Development Officer, you will be a key team player, assist in developing other team members and a driving force behind the growth of the Credit Union. Your role will involve developing and executing a membership-led contact strategy, fostering strong relationships, and generating leads to meet targets set by the Board of Directors.Additionally, you will work on brand development and building awareness of the brand, providing strategic input to the marketing strategy. This role involves frequent travel and requires high level of flexibility to meet the business needs and stakeholder engagements.

Key responsibilities

Leadership

Providing delegated support to the Chief Business Development Officer and Business Development Manager.
Coaching and developing the Business Development Officers.
Working across different areas of business, with Board members and Senior Management.

Lead Generation & Prospecting

Identify and research potential stakeholder, partnerships, and new market opportunities.

Generate qualified leads through research, networking, referrals, email campaigns, and online platforms.

Build and maintain a strong pipeline of potential stakeholders.

Relationship Management

Develop and maintain strong relationships with key stakeholders and decision-makers.

Act as the primary point of contact for stakeholders and manage ongoing stakeholder communications.

Ensure high levels of stakeholder satisfaction to encourage continued opportunities and referrals.

Strategic Planning

Lead in the development and execution of business development strategies aligned with No1 CopperPot’s goals and objectives.

Identify emerging trends and market shifts while being fully aware of new products and competition status.

Growth

Create and present compelling membership proposals and pitches to potential members and stakeholders.

Achieve or exceed monthly and annual targets.

Market Research & Analysis

Conduct market intelligence to identify gaps, opportunities, and potential threats.

Analyse member feedback and sector trends to suggest product or service improvements.

Work closely with marketing, product, and operations teams to align business development efforts.

Provide regular reports on progress, forecasts, and KPIs to senior management.

Contribute to the development of marketing and promotional materials as needed.

Representing the Credit Union

Represent the Credit Union at networking events and conferences.

Promote No1 CopperPot’s brand, values, and mission to external audiences.

Skills required

Degree or suitable relevant experience.

Previous experience in a Business Development, sales or customer facing role.

Demonstrated expertise in creating marketing content and enhancing member experience through communications.

An industry specific knowledge of financial services / credit unions.

Familiarity with the Microsoft Office suite, marketing, digital and social platforms.

Full Driving License.

About you

You’re a driven, people-oriented professional with a passion for growth and opportunity. As a proactive, results-focused individual, you have a natural talent for building strong relationships and sourcing new opportunities. With excellent communication skills and a strategic mindset, you thrive in fast-paced environments where challenge and innovation go hand in hand. You are motivated by impact and inspired by growth.

Employee benefits

Working hours are Monday to Friday, between 8 : 00 am and 5 : 00 pm. We’re currently operating with a hybrid working approach, with staff working from home three days per week and at the office two days per week

21 days annual leave entitlement pro rata, increasing by 1 day each year, capped at 26 days. In addition, we give all our staff a day off on their birthday

Sovereign Healthcare and Death in Service cover provided

Three days of volunteering allowed per year in like-minded organisations

Opportunity to learn and develop your skills through internal and external training

You’ll have the option of joining our discounted group insurance scheme

Finally, you will be a valuable asset to the organisation and you can make a difference.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Business Development and Sales

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Development Officer • Cheadle, England, United Kingdom