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Head of Design

Head of Design

PM Digital - Shopify & CRO AgencyUnited Kingdom, United Kingdom
24 days ago
Job type
  • Full-time
Job description

Design Lead | CRO, Landing Pages & Shopify (Remote)

PM Digital is looking for a world-class Design Lead to help us scale the visual and UX performance of some of the fastest-growing DTC brands in the world, and help lead our team of UX designers by setting the standards. From conversion-driven landing pages to beautifully branded Shopify experiences — you’ll lead the charge.

Who We Are

PM Digital is not your typical agency.

We’re a fast, fun, premium CRO & Shopify team serving 7–9 figure brands.

Our work lives where performance and aesthetics collide — and we test everything we touch.

With clients across Clothing, CPG , Beauty , Health , and Subscription, apparel, we don’t just design — we design for conversions and with a purpose.

What You’ll Be Responsible For

As Design Lead, you’ll own the output, growth, and systems of the Design Department. This is a leadership and craft role.

Your Core Responsibilities

  • Lead the design execution across all CRO , Landing Page , and Shopify projects
  • Own Figma structure : from templates to team file hygiene and scalable systems
  • Review and approve all designs before dev handoff (you set the bar)
  • Sync weekly with PJM, Dev & CRO leads to align on what’s converting — and bring it back to design

Create and maintain templates for :

  • Homepage
  • Product Pages
  • Cart / Nav
  • High-converting Lander sections
  • Mentor and train our design team on CRO design principles, best practices, and creative trends
  • Stay on the pulse of conversion design : what’s working, what’s tired, and what we’re testing next
  • Be a go-to problem-solver : from tight turnarounds to creative challenges
  • What Makes You a Fit

  • You’ve led design teams or squads in a fast-paced agency or growth-focused brand
  • You deeply understand conversion design, not just pretty layouts
  • You’re fluent in Figma , UX systems, and working with devs & CROs
  • You’ve built (or want to build) a design system that scales
  • You give great feedback, and take it like a pro
  • You’re proactive, organised, and bring energy to the room
  • Resilient mindset when things get tough
  • You are a leader, can manage people and be someone who can be relied on
  • Bonus : experience with Shopify brands , or direct response copywriting funnels
  • Perks & Culture

  • Fully remote, async-friendly team
  • Work on global brands with high-impact reach
  • Access to CRO insights, data, and playbooks from one of the most performance-focused teams in the space
  • Culture of high standards, low ego, and weekly wins
  • Room to grow into Creative Director or cross-discipline roles (CRO, UX Strategy)
  • To Apply

    Email : paddyatpmdigitaldesign.com

    Subject : Design Lead Application

    Attach :

  • Portfolio (landing pages, site builds, or CRO work highly preferred)
  • 2–3 sentences on why this is your dream role
  • Figma files welcome
  • Short 2-min loom introducing yourself and why you fit the role
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    Head Of Design • United Kingdom, United Kingdom