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985869 – Marketing Campaign Manager

985869 – Marketing Campaign Manager

Career Moves GroupLondon, England, United Kingdom
30+ days ago
Job type
  • Full-time
Job description

Marketing Campaign Manager

Location : London, UK

Length : ASAP – 30 / 03 / 2025

Rate : £48.08 p / h (Inside IR35)

Hours : Normal business hours (Hybrid)

Role Overview

  • Drive and guide the user research, market analysis, and insights to make valued business recommendations to cross-functional partners on products and features.
  • Develop critical user journeys for future and active consumers and a cohesive user lifecycle strategy in collaboration with cross-functional stakeholders
  • Define critical opportunities to drive step-changes in user growth, increase user engagement with new product features, and drive user adoption of existing features.
  • Develop and execute marketing strategy and plans, working closely with sales and marketing leadership.
  • Contribute to project scoping and manage project priorities and allocation of technical resources within the project.
  • Set challenging but achievable goals and measure success logically.Generate and structure a plan and strategy to execute on a project and approach.
  • Take the lead to manage competing stakeholder interests and priorities while keeping relevant parties (manager or stakeholders) in the loop on potential issues.
  • Proactively and systematically identify and propose new opportunities while expanding beyond usual scope of expertise.
  • Prioritize the most impactful ideas to drive growth and make sound business decisions independently.

Role Responsibilities

  • Help solve problems with multiple approaches to reach an optimal solution.
  • Build new processes, procedures, methods, tests, and features with foresight to anticipate and address future issues.
  • Propose solutions and new ideas to drive work forward.
  • Dig in and understand the detailed insights and big picture implications while understanding the strategic view.
  • Influence across team(s) and areas of expertise with similar objectives to align resources and direction and scale work.
  • Develop strong relationships, internally and externally, offering support and direction to team members.
  • Mentor and guide junior team members in their work and help them to onboard.
  • Proactively reach out to partner teams to understand their goals, help them understand the marketing teams goals, and ensure both, are aligned.
  • Act as a trusted partner to senior stakeholders and external partners in the product and feature development process.
  • Provide guidance to and manage relationships with partners, agencies, or temporary, vendor, and contractors (TVCs).
  • Guide the integration of multiple adjacent project timelines, goals, and objectives.
  • Utilize comprehensive knowledge of clients core products, user insights, messaging / positioning, voice, and overall brand marketing strategy.
  • Communicate and present confidently to cross-functional audiences and influence the direction of work through effective presentations.
  • Qualifications & Experience

  • Knowledge of branding and brand development.
  • Knowledge of the marketing campaign lifecycle. This includes planning, strategy, execution, and reporting of a campaign.
  • Ability to partner with, orchestrate, lead, and influence clients, partners, and / or service providers as a trusted advisor. This may include managing client / partner expectations, and an ability to gain commitment to a product, service, or idea from partners, customers, and / or stakeholders using data and appropriate communication or storytelling methods. This management and advising may occur directly or indirectly based on size of partner population.
  • Knowledge of consumer behavior (e.g., digital or traditional consumer behaviors).
  • Ability to analyze information, draw conclusions, generate alternatives and solutions, and evaluate outcomes.
  • Understanding of user needs, helping products go-to market, and giving feedback to improve products
  • Industry knowledge
  • 4-5+ years in marketing
  • Proficiency in data analysis tools is essential
  • strong communication and analytical skills
  • J-18808-Ljbffr

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    Marketing Campaign Manager • London, England, United Kingdom