SEO Business Director

Description

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

About Mindshare : A Leading WPP Media Brand

Mindshare delivers Good Growth for its clients. As “Growth Architects,' we drive growth that benefits all stakeholders — better for people, planet, and business — by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders.

Role Summary and Impact

The Business Director role is a senior role that required to deliver best in class global / regional digital marketing and media solutions for key global clients. You must be digitally ahead, connected, diplomatic, pro-active, and solution oriented.

As a Business Director, you will play a pivotal role in owning key client relationships, supporting the team skills development, and aiding in the business development of the Owned & Earned product offering and functions. You will also be required to manage the Account Directors in the team and support new business pitch work and upselling of existing clients across our functions (Strategy, Operations, Analytics & Activation).

You will be someone that is solution orientated, proactive, able to work collaboratively with teams, clients, agency partners and MS teams. Experienced in working across multiple markets, across different cultures and able to operate at both a macro and micro level when looking at best-in-class digital activation. They will take pride in their work and always strive to elevate the quality of what they do and be above to drive channel experts to deliver sophisticated solutions that drive client value. You will have a proven track record in managing, leading, and inspiring a team of Organic Social specialists. You will be expected to demonstrate your Digital expertise to help drive world-class delivery of SEO solutions forward whilst also being comfortable with managing all elements of a soft P&L. The ideal candidate will also have the ability to comfortably discuss the impact of digital activity and possess the skill to cross-sell and up-sell other digital channels to help grow our clients’ business.

Reporting Structure :

The role will also hold a seat on the channel solutions Leadership Team and will report directly to Digital Lead, you will work very closely with other BDs, Operations, Partners, Managing Partner as well as the department head

Skills and Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values :

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Precision, accuracy, and efficient management of data and reporting is the priority for an executive. You must demonstrate execution of agreed working practices and expert data handling & reporting skills. You need to be a confident but friendly communicator – in person, on the phone, and via email. Most importantly, enthusiastic, and eager to learn about the world of media.

The Ideal Candidate

As a leader, you will have a proven track record in managing, leading and inspiring and integrating specialist teams from across the business and within the client. Each proposal may be different and require different stakeholder engagement, therefore a wide understanding for the digital eco-system is paramount.

You will be expected to be able to demonstrate Digital expertise that covers Organic Search practice whilst also engaging further to incorporate organic influence, content and creative impact and the role of deep insight and analytics to inform decisioning,

Internally you will be responsible for all elements of a soft P&L, identifying and growing opportunities for the client and the agency. The ideal candidate will also have the ability to comfortably discuss the impact of digital activity and possess the skill to cross-sell and up-sell other digital channels to help grow our clients’ business.

Essential Criteria

Key Responsibilities

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location

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While we appreciate all applications received, only those candidates selected for an interview will be contacted.